Marketing Archives

June 22, 2021

Which Social Media Platforms are Right for Your Business?

One of the strongest elements of your digital marketing strategy is your social media presence. We are going to help you determine which platforms will help you reach your brand’s goals, and how you should be implementing social media into your overall digital marketing strategy.

June 15, 2021

What Story Should Your Website Tell

Your business website is the core of your online presence and is imperative to your marketing success. Therefore, building your website is not a task to be taken lightly.

June 8, 2021

Beginner’s Guide to SEO

SEO is one of the most important pieces of having a strong online presence, but what is it? SEO stands for Search Engine Optimization and it is the process of improving or optimizing a website to increase its visibility in relevant organic (non-paid) search results on major search engines.

May 20, 2021

Benefits of Blogging

What does having a blog on your website do for your business? Let’s jump into some of the key benefits of writing and regularly posting new content on your website.

April 30, 2021

Digital Marketing Mistakes and How to Avoid Them

Before jumping too far into these strategies you have read about, let’s talk about some of the most common digital marketing mistakes.

August 27, 2019

Don’t Be a Sales Weasel

If you've ever been on the receiving end of a bad sales call, you've encountered a 'sales weasel.'

April 4, 2017

This Free Tool Helps Your Business Get Found Online

There is a free online resource to give your business more exposure, and many small businesses are not taking advantage of it. I'm talking about Google My Business - a free business listing that can help your business get found and share information easily on Google Search and Google Maps.

March 7, 2017

4 Reasons Your Website Stinks

Nobody wants to tell you that your website stinks. But we care about you and your business, so we thought we'd share some of the most common mistakes we see among websites. This might hurt a little, but it's for your own good.

February 7, 2017

Finding the Story: How to Identify Valuable Content in Your Organization

The struggle is real when it comes to finding good, shareable content related to your business. Even if you already understand content marketing, and know what makes for quality content, you still need to find great topics to cover – and that can be tough. Here are some of the ways I’ve been able to ferret out valuable content.