January 9, 2020

How to Sell Products Online

In today’s digital world, there are many different platforms that you can utilize for an online store. So how do you go about choosing the right one for your company? Here are a few things you will want to keep in mind when choosing a digital store...
November 26, 2019

A Picture Can’t Say 1,000 Words, But It Can Say A Lot

The skills of visual imagery and whitespace are critical elements in keeping readers' attention.
November 19, 2019

Proofreading could be the most important thing you do today

Have you ever read a story in a magazine or looked at an advertisement and noticed a spelling or grammatical error? Did the error impact your opinion of the product or company? 
September 25, 2019

Convince Them with the Rule of Three

I would never be where I am today without the amazing teachers and education I was lucky enough to receive. And, in celebration of that I am going to write about one of the things that I honestly use on a pretty frequent basis. It is called the Rule of Three. 
June 25, 2019

Embrace Technology!

As a newer member, yet the most -- uh -- “advanced in years” of the SIOD Family, I thought I’d take us all on a little stroll down memory lane to help the young’uns appreciate the technology we all have at our fingertips.
May 20, 2019

How a llama named Bob demonstrates business personality

Why is my llama named Bob important? He is, just trust me and read along.
May 16, 2014

Small Business Owners are Misunderstood

It’s important that the true, passionate small business owners get the respect that they deserve. Unfortunately, in this country, small business owners are misunderstood and under appreciated.