Business

September 21, 2021

Why and How to Avoid Industry Jargon with Clients

When you provide a service to clients, you are looked upon as “the pro” in your industry. You have the education or experience that gives you a level of insight not common to most people who come to you for guidance. Your wisdom is what makes you worth your pay rate! However, using heavy jargon in conversation to someone unfamiliar with the terminology can sometimes come across as being cocky and cavalier or trying too hard to impress.
April 4, 2017

This Free Tool Helps Your Business Get Found Online

There is a free online resource to give your business more exposure, and many small businesses are not taking advantage of it. I'm talking about Google My Business - a free business listing that can help your business get found and share information easily on Google Search and Google Maps.
October 18, 2016

Passwords and Privacy – Cyber Security Awareness Month

October is National Cyber Security Awareness Month.  While we should be vigilant about online security all year round, this campaign is a good reminder to revisit best practices.  Because, as Ice Cube once said, “you better check yo self before you wreck yo self.” There is an entire month dedicated to cyber security awareness for good reason. With potential vulnerabilities affecting the Wi-Fi we use, the websites we visit, the emails we open and the devices that help […]