The struggle is real when it comes to finding good, shareable content related to your business. Even if you already understand content marketing, and know what makes for quality content, you still need to find great topics to cover – and that can be tough. Here are some of the ways I’ve been able to ferret out valuable content.
There are myriad resources available to help you create a content marketing plan for your business, but where should you begin? Understanding what content marketing is - and what it isn't - is a great place to start.