January 2, 2014
There isn’t a fixed or ‘magic number’ when it comes to how often you should be sending emails to your list. Sending too many emails will result in alienating and annoying your subscribers. A losing proposition. Not sending enough emails won’t show you any kind of results, and you won’t be engaging with your list of subscribers and getting them excited about what you have to offer them. You also run the risk of them […]
December 28, 2013
Restaurant owners are constantly challenged with new ways to fill seats. With competition popping up at every corner - it's a difficult task competing for the consumer's dining out dollar. And with families going out less (but still going out for special events like birthdays, anniversaries, graduations, etc) - having a direct line to your customers is a very valuable tool.
December 14, 2013
Now that you've bought in to the power of email marketing, its time to start strategizing how to get your list from zero to hero (using Jerry Springer audience member lingo, of course).
December 10, 2013
I'm sure you don't need me to tell you that technology is always evolving. This of course includes how people view websites and content on the web, which effects how website designers go about building websites for their clients.
December 3, 2013
Building a website that converts traffic is something that takes time, research, analytics and patience. Do you have what it takes?
November 26, 2013
For every new website, there are 10 that aren't so great and need an update. Hopefully yours doesn't fall into too many of these signs.
November 19, 2013
Landing pages are a great way to attract sales opportunities for those 'further down the sales funnel' leads. When your audience knows what they want - the next step is to find out where to buy it from. Hopefully, you can grab their attention and intrigue them enough to fill out a contact form and you can do the real selling offline.