Going Global
The 4R Nutrient Stewardship Certification Program encourages agricultural retailers, service providers and other certified professionals to adopt proven best practices through the 4Rs, which refers to using the Right Source of Nutrients at the Right Rate and Right Time in the Right Place.
The Program was launched in March 2014 to address water quality concerns in Lake Erie. Originating in the Western Lake Erie Basin in Indiana, Michigan and Ohio, the 4R Program expanded to the full state of Ohio in 2017, and internationally in 2019.
Representatives from 4R reached out to Shout It Out Design when the program grew from covering Ohio to a global organization. They needed help expanding to add the regions that had joined and to create additional room to grow as new regions came on board.
Launch Date: June 2020
Location: Ohio
Client Since: March 2014
Website Features
- Contemporary design
- Built in WordPress
- News page
- Interactive map
- Regional-specific information pages
- Events section
- Attractive color palette with supporting fonts
Interactive Map
The interactive map on the home page allows visitors to click on each region that participates in the 4R Nutrient Stewardship Certification Program. Upon clicking on the region, visitors are taken to a page with specific information about that particular region. Representatives from 4R are able to update information for each region.
News and Events
The site has tabs for news and events that can be program-wide or region specific. Representatives from 4R can upload content and specify to which region the content relates.