Classic Design + Evergreen Content
Vue Columbus is a staple venue in Downtown Columbus, Ohio’s brewery district. The modern industrial vibe mixed with the creativity of their staff ensures that every event at Vue is one to remember. When Vue Columbus approached Shout It Out Design to discuss a redesign for their site, we wanted to capture the four main service offerings of the space: weddings, meetings, conferences and events. Their other top priority was sharing helpful information via articles on their website to inform and inspire their different audience groups.
Through subtly carrying the colors of the brand through the design, we created a clear distinction between the different lines of business.
Launch Date: June 2018
Location: Columbus, Ohio
Client Since: May 2013
Website Features
- High-quality imagery
- Easy-to-follow navigation
- Monthly content creation
- Extensive photo gallery
- Design elements to create movement throughout the site
Elegant Design & Rich Content
The venue is stunning, so we featured bold imagery throughout the design to tell Vue’s story while making sure the information sought by potential clients was easy to find. Vue’s room rental pages present venue features in a visually-appealing format alongside bold imagery relevant to each audience group. And easy-to-follow navigation helps visitors find the content they need without overwhelming them with options.
In-depth and ongoing blog content informs and entertains on the topics of wedding and event planning, while enhancing Vue’s search visibility. And the website’s ability to host extensive photo galleries allows us to demonstrate the versatility of the venue.
Social Media Content
SIOD and Vue work together to plan monthly content for their Facebook, Twitter and LinkedIn pages. Each month we feature website content, add behind-the-scenes glimpses and provide valuable resources for Vue’s audiences. Expanding our content work beyond the website helps to drive more traffic to the website and reinforce Vue as a thought leader in the Central Ohio event planning scene.