Social media marketing isn’t as easy as being signed up with Facebook, Twitter, Yelp, etc.  Social media marketing is about knowing what to say to whom and when to say it.

Reply Plus, our new social media marketing software is perfect for the busy social media user. Engage your audience, monitor your brand, grow your reach and measure your results. All starting at $25/month.

I have crafted a program with multiple pricing options to make sure your social media marketing dollars are working for you. The options are based on your level of expertise, the time you are willing to spend, and of course, your budget. Put yourself in one of the three following scenarios:

 

 

Scenario #1 – Get You Started on the Social Media Bandwagon

If you or your company have little-to-no social media knowledge or background, this is what I can do for you. We will have an in-depth conversation about your brand and what you hope to accomplish via social media before you even write the first check.  Social media works for many (but not all) brands, but I want to be sure it’s a good fit for you & our expectations on what can be accomplished are the same.

Once we establish that social media is a good fit for your brand, we’ll lay out a plan & get to work. I will train you or your staff on proper social media techniques and will help monitor your brand via Reply Plus. Depending on what level of service you require, Reply Plus will either be a tool that we use concurrently or I will train you on how it can automate and simplify your social media efforts.

 

Scenario #2 – You’ve Started Down Social Media Blvd and You’re Lost

If you know you want to be a part of the social media conversation but aren’t sure what you are doing – I can help.  We will sit down and analyze your social media efforts and discuss what is working, and what isn’t.

After we have the initial conversation, I’ll work hand-in-hand with you or your marketing staff to put together a social media plan that will outline where your time & efforts should be spent and how we will track progress. I’ll also help you get started with Reply Plus and how it can help you monitor, automate and simplify your social media efforts.

Scenario #3 – You Know What You’re Doing, You Just Want to Do It Better

As someone who usually fits in this category of “I know what I’m doing, I don’t need help” – I can empathize here. But even the most skilled Social Media ‘Expert’ needs help streamlining their efforts, analyzing their results and getting new ideas. There are so many social media networks (Facebook, Twitter, LinkedIn, Digg, YouTube, blogs, etc) – it’s hard to keep track of where your time is being spent.

If you are managing more than 2 or 3 social media networks, I can help organize your efforts and save you time (and money). I will sit with you and your marketing team and discuss what is working well and what more you want to accomplish. After that, I’ll introduce you to Reply Plus that will make your social media efforts less time consuming, more efficient and organized & easier to analyze results.

Reply Plus – The Solution You’ve Been Searching For

Reply Plus by Shout It Out Design is a one stop shop for all social media outlets as well as your email marketing campaign (newsletters, etc). Reply Plus can help your efforts in many different ways:

-Reach Customers on Multiple Platforms: Reach customers via email, SMS and social media. Update multiple social networks and blogs at once.
-Powerful Tracking & Analytics: Measure the effectiveness of your social media and email campaigns. Track the success of your marketing efforts.
-Brand Monitoring & Sentiment Analysis: Read and respond to what people are saying about your brand across the social web.
-Generate Leads & Build Brand Awareness: Use the powerful automated marketing tools to generate leads and drive traffic to your website.
-Message Scheduling & Auto-responders: Create online marketing campaigns in seconds. Preschedule automated messages for birthdays and other events.

Along with Reply Plus, I will work with your marketing team on crafting a plan to help you succeed in the social media market. If you hire me to be a part of your marketing team, here is what you can count on from me:

What I Won’t Do as Your Social Media Manager

Use auto-follow software and you’ll just have a bunch of people who don’t care about your brand. Sure, you’ll have followers on Twitter & friends on Facebook, but who cares if none of them are going to come to your store for a sale?

We won’t tell you that social media marketing will be a overnight success for your business. We could tell you that, and we’ll look silly and you won’t be happy when you don’t have 500 new followers next week. A successful campaign takes time to build and we’ll help you with laying the foundation.

What I Will Do as Your Social Media Manager

Continuously train you and your team to talk with customers on Twitter, Facebook, via your company blog and through whatever other channels your customers use.

Social media training, just like any other customer service training is a process.  There isn’t a one stop shop brochure I can give your staff and they’ll be experts in online communication.  Over time, your team will have the tools to go out and be capable online communcators.

Monitor conversations about your brand.

I’ll have my ear to the ground listening for people talking about your brand.  My job is to bring you opportunities to speak with your customers (whether they are happy or not) via social media marketing.  I want to know what people are saying about your business before you do.

I’ll craft a social media marketing strategy.

I’m the guy who will help you figure out how social media marketing will help your company grow in this economy, and how to use it as a resource.  Social media marketing is just another tool to use in your internet marketing campaign.  My job is to make sure you have the proper training to use the tool correctly & efficiently. Once we get rolling, we’ll all grow as marketing experts.

It’s more than just being on Facebook & Twitter and reading an occasional blog these days and we can help you reach your customers through the media that they are using. I’ll integrate it into the website and it will be a part of your entire online campaign and sales marketing budget.