John Young

So as we all now join our weekly meetings and client conversations from our couches, there is already a new level of casual conversation natively injected into our everyday business lives. Dogs barking, “I’m hungry” from the kids (or the spouse), and doorbells ringing are commonplace now. 

In traditional writing styles, the idea of a paragraph was to convey full thought. To lead with an introductory or thesis sentence, then follow it up with supporting ideas, and wrap with a conclusion. In essence, each paragraph was basically a mini-story all on its own.